Joshua James – Twinning is Winning 

I am so thrilled to be featuring another of my instagram favourites, children’s clothing brand, Joshua James.

Tigers, lemons and unicorns! oh my!

I first discovered Joshua James through Instagram while on a mum mission to avoid typical high street designs and support small businesses. I instantly fell in love with the on trend designs, eye catching prints and cutest Slogan tees. All of these fabrics are carefully choosen to be individual and fun. Think bright tigers, lush lemons and the ultimate unicorn prints! Not only is Melissa local to me in the next county but also an amazing mum, lover of the countryside, equestrian and passionate about small business. I managed to catch up with Melissa for a chat about what inspired her and where Joshua James began…

‘Hello everyone! my name is Mel, I’m 21yrs old based in the West midlands.

Coming up with the brand name Joshua James was pretty simple as it follows my little boys name. I have always had a love for insta shops and small businesses so after discovering I was pregnant and probably spending too much money on baby clothes I thought id put my skills to the test and have a go at my first pair of baby leggings. Sewing was originally going to be a maternity leave hobby to keep me busy but after a few months into making it took off extremely well.

As Joshua James has grown we now have launched a website and expanded into a wide range of clothing and printed tshirts. We have officially been open a whole year and I’m so excited to see where the business takes me, Who knew a little hobby could turn into something so big!

Juggling a job, my little business, being a mummy and looking after horses can be exhausting sometimes but seeing all the positive feedback and happy customers puts a smile on my face and keeps me going…that and coffee!’

Twinning is winning!

Who doesn’t love a matchy matchy?! My love of this phrase came from being obsessed with matching everything for my horse. Then dogs. Now kids. Joshua James offers the most fabulous twining designs from fathers day to princesses

My favourite of these amazing twinning tops are those inspired by the game of thrones.  Let me go fan girl for a second.  I’m a massive GOT fan!  I literally can’t wait for the new season to start after binge watching the whole series again plus all the new promos. I have read all the books and without any material on the new series im at a complete loss as to what’s going to happen! Either way we are a khaleesi house hold with horses and dragons of our own…A fat cob and two wild boys counts right? With out a doubt we are going to be wearing this twin set with pride come July 16th. 

For me this ‘Little explorer’ print sums up fantastic adventurous children to a tee. (Pun intended) personally I love a comfy cute T-shirt and when choosing clothes for my childen that is no exception. William puts his clothing though a rigmarole of various activities such as chasing guinea fowl, scaling gate and playing in pig meal. It’s survival of the fittest for clothing on the farm and Joshua James holds up perfectly, stays super soft and washes like a dream.

All Joshua James clothing comes directly sewed from Melissa who lovingly sources all her fabrics. As items are lovingly handmade I never mind waiting for any orders. This is typically around 2-3 weeks turn around so just enough to leave you excited for the post plus shipping is worldwide. Any alterations you need are welcome. If slightly wider arm holes or longer legs are needed or trousers and shorts finished turned up or 3/4 everything is covered so your order is completely bespoke and personal. 

for further information please contact mel



As always thank you so much for reading, I hope you and Your littles enjoy this brand as much as I do. happy shopping!


One thought on “Joshua James – Twinning is Winning 

  1. Elaine Clemson

    Loved reading this and the pics are awesome, will be purchasing a Joshua James “Mother of Dragons ” Tee shirt for my niece 👍


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